Friday, July 19

Cristiano Ronaldo’s business is in danger because of this mistake

07/21/2023 at 12:04

CEST


The Portuguese player during the friendly against Celta de Vigo was seen wearing Adidas shin guards

Nike’s main image has signed a contract with the brand worth 162 million euros

The Portuguese star is not only the person who earns the most from his football contract, but he has also become the person who earns the most per post uploaded to Instagram. On the verge of reaching 600 million followers on this social network, Cristiano Ronaldo earns more than 2 million euros for each advertising post he makes from his profile. Kylie Jenner and Leo Messi complete the podium.

Cristiano Ronaldo, who despite being the main face of several brands, one of his pillars, in terms of income, is his ‘almost’ lifetime contract with Nike. The commercial relationship between the striker and the sports brand began in 2003, but he could be in danger after the current Al Nassr player’s latest friendly.

During the match against Celta de Vigo a few days ago, in addition to the defeat conceded to the Saudi team, the biggest point was taken by the legs of the player from Madeira. The detail that Cristiano wore on his legs were the ADIDAS branded shin guards, the rival brand par excellence of NIKE.

For this same reason, the link between Nike’s core image and the sports brand is in jeopardy. To date and after 20 years, both sides have benefited from each other, but that’s the way it is Cristiano has always put the signed agreement between a rock and a hard place. According to reports from the German newspaper Der Spiegel, Cristiano Ronaldo’s contract with the sports club is 162 million euros for 10 years.

Although there is no unilateral termination of the contract, all agreements include clauses with fines in the million. We’ll see Nike’s response to its main star’s mistake in the coming days.